Behind the scenes of SPRT’s first ever multi-author cross promo and giveaway

Behind the scenes of SPRT’s first ever multi-author cross promo and giveaway

After having Patty Jansen on the show to talk about her multi-author cross promos, we decided to give back to the indie community and our audience by running one ourselves. So, in April we undertook a task that turned out to be even bigger than we could ever imagine!

This is a summary of the main events before, during and after the promotion. The plan, the reality, what we’d do differently as well as what’s next. There are also pretty pictures 😀